ChatGPT Prompts for Email Marketing (Copy & Paste)

Most small business owners get bland emails from AI because the prompt is vague. These four prompts fix that: fill in the brackets, paste into ChatGPT, Claude or Gemini, and you get a usable first draft. They're taken from the email marketing section of the 100 AI Prompts for Small Businesses pack.

How to use these prompts

Replace every [BRACKET] with real details about your business. The more specific you are about your audience and offer, the less editing the result needs. Always read the output before sending and remove any claim you can't back up.

1. Welcome email sequence prompt

Use this when someone joins your list. A good welcome sequence sets expectations and builds trust before you sell anything.

Act as an email marketing specialist for small businesses. Business: [BUSINESS] Audience: [AUDIENCE] Main offer: [OFFER] Write a 4-email welcome sequence. For each email give: subject line, preview text, body (under 150 words), and one clear call to action. Email 1 delivers what they signed up for. Email 2 tells our story. Email 3 solves one common problem. Email 4 makes a low-pressure offer. Keep the tone [TONE]. Do not invent testimonials or statistics.

2. Product launch email prompt

Use this to announce something new without sounding pushy.

Act as a launch copywriter. Product or service: [PRODUCT] Audience: [AUDIENCE] Launch date: [DATE] Key benefit: [BENEFIT] Write a 3-email launch plan: announcement, reminder, and last call. For each, provide a subject line, body copy under 180 words, and one call to action. Lead with the problem the audience has, not the features. Do not use fake urgency or made-up scarcity.

3. Email subject line prompt

Subject lines decide whether your email gets opened. Generate options, then test two against each other.

Business: [BUSINESS] Audience: [AUDIENCE] Email topic: [TOPIC] Write 15 subject lines in five styles: curiosity, benefit, question, direct, and story. Keep each under 50 characters. Avoid spam trigger words and all caps. Then tell me which 3 you would test first and why.

4. Email performance review prompt

Paste in your numbers and get plain-English advice on what to change.

Act as an email analytics coach. Here are my last [NUMBER] email results: [PASTE OPEN RATES, CLICK RATES, UNSUBSCRIBES] Audience: [AUDIENCE] Identify what is working, what is not, and give 3 specific changes to test next. Only base your advice on the numbers I provided, and say so when the data is too small to draw a conclusion.

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Frequently asked questions

Do these prompts work with Claude and Gemini, not just ChatGPT?

Yes. They're plain text, so they work in any AI chat tool.

Can AI write emails I can send without editing?

Treat the output as a strong first draft. Check facts, add your own voice, and remove anything you can't verify before sending.

How many emails should a welcome sequence have?

Three to five is a common range for small businesses. The prompt above uses four, and you can change the number.